Mujeres con Pluma — 2020
Unveiling the voices of women through private letters
Visual identity for Mujeres con Pluma, an exhibition of previously unpublished letters written by women between the 18th and 20th centuries. The letters reveal the lives, thoughts and struggles of women from different social classes and regions, and the exhibition highlights their historical and linguistic value.
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— Hidden voices
Unpublished letters by women from the 18th to the 20th centuries, from different social classes and regions.
— The value of private letters
Personal correspondence as a historical and linguistic record of a bygone era.
— The women behind the letters
Individual stories brought to life through their relationship with the written word.
Project sheet
An exhibition of unpublished letters written by women between the 18th and 20th centuries.
- StrategyWomen’s voices told through their private letters
- Verbal identityThe exhibition’s name, messages and tone
- Visual identityThe exhibition’s visual identity
- ApplicationsExhibition graphics and gallery pieces
- Brand guidelinesRules for the exhibition’s graphic system
To give visibility to women’s voices through their private letters, highlighting their historical and linguistic value.